Louis Vuitton Replica is brand desk in China

Pay thousands for a Louis Vuitton replica handbag not worth it anymore for many Chinese billionaire. The products of the brand French are no more object of consumption to consumers of high income, who have sought greater ‘exclusivity’ and products tailored. Who ‘s to say is the financial director Ewan rambourg and author of “the bling Dynasty: why the reign of Chinese luxury shoppers has only just begum established” (the dynasty of ostentation: why the reign of luxury Chinese consumers just started). According to him, the brand became the “mark of desk,” and desire of many consumers of the emerging Chinese class that you want to spend the money to bear marks and gain status in society. ” A typical consumer of luxury Chinese thinks today: I can ‘t buy LV Replicas, I have seen a lot of it. Became the mark of desk, “said the business insider.

The author evaluates the French designer is a big business in China since 2003, when they reached the peak of sales in Japan, but consumers have behaved differently in the two country. While in Japan, they seemed less concerned about the brand hit the ‘mainstream’, i.e. turn fashion and appear in all places, the elite Chinese behaved differently. ” The Japanese buy luxury products for use, while the Chinese want to show off, “said rambourg. The trend now that elite of China, says the author, is to abandon the Louis Vuitton and marks’ ‘can be seen everywhere’, for products even more expensive or tailored.

“I don ‘t see anyone carrying a Replica Gucci or Louis Vuitton,” said Sara hane Ho, founder of the school of etiquette Institute Sarita to business insider. ” My clients are sophisticated. My students are people who were buying a bag Hermes 10 years ago and today the highest standards prefer these brands “.

A Chinese billionaire agrees with him. According to business insider, she said that the French designer has become “vulgar.” Everyone already has one. You see a purse of any restaurant in China. I prefer Chanel or Bottega Veneta. They are the most exclusive ”

The fact that there are so many bags are false or that imitate the French brand in China has helped the company to that effect. Furthermore, according to the author, the brand has aroused interest of class that is economically and young workers who want to spend their money buying something that has “status symbol”.

In terms of sales, the new consumer does not prejudice the Fake Louis Vuitton – but in terms of marketing, the brand seems to be increasingly away of what defines as its target audience. ” It is not bad sell to these new consumers because we have to take into account the fact that the middle class in China can be the market with the greatest potential in the world. The challenge is how the company will achieve, the closer these consumers, bring back the rich. “

How the luxury brand is missing key trends

Prada opens 250 stores in past three years, plans 30-35 in 2015, Trend in luxury is to maximise same store sales, Some customers say new products too familiar By Astrid Wendlandt and Valentina Za. PARIS/MILAN, Feb 11 (Reuters) – If in fashion, being late on a trend can be lethal, playing catch-up in terms of business strategy can be just as damaging.

Prada is learning that lesson the hard way. The trend in luxury goods is to drum up same store sales by curbing expansion and wowing customers with new products, yet Prada continues to pay over the odds to open swanky new shops and stock them with handbags little changed from previous bestsellers.

Prada, say analysts, now urgently needs to focus less on new stores and more on new replica handbags. The group, which also owns the Miu Miu and Church’s brands, opened 250 stores in the past three years, far more than rivals. It has finally slowed the pace but still plans 30-35 more stores this year, which it says is part of its long-term strategy.

“Prada is starting to focus on same-store sales growth three years later than some of their peers as their priorities were elsewhere, but it is clearly better to do it later rather than never,” Erwan Rambourg, luxury goods analyst at HSBC and author of The Bling Dynasty, a book focusing on Chinese shoppers.

Analysts estimate same-store sales, which Prada stopped reporting last year, fell year-on-year by 12 percent in the third quarter to Oct. 31 and may have dropped by as much as 9 percent in the quarter to Jan. 31.

Prada’s costly retail space, combined with slower growth, has hammered margins and valuation. The group’s share price nearly halved in the past two years and most analysts still have sell or hold recommendations on the stock. Its operating margin fell to 15.4 percent in the third quarter from 21.3 percent in the first half. Some analysts expect small margin growth this year, mainly thanks to the strong dollar that will boost reported earnings in euros.

Prada is not alone facing difficulty at a tricky time for luxury goods makers, challenged by cheaper “accessible luxury” brands like Michael Kors and Longchamp Outlet. Other brands seen as having rested on their laurels in terms of strikingly new products, like Kering’s Gucci and Tod’s, have also struggled to produce growth.

But the strategy of concentrating on same store sales has nevertheless produced success for some luxury brands. Arch-rival Louis Vuitton revealed last week that it had enjoyed a strong rebound by investing heavily in exciting new products under new designer Nicolas Ghesquiere. It also halted the opening of new stores.


When it floated in 2011, Prada’s ambition was to catch up with bigger rivals by expanding. It spared no expense, splurging on “key money” – cash up front to secure the best locations.

In Milan, Prada outbid Apple and Gucci to build a menswear shop opposite its historic boutique in the prestigious late 19th Century Galleria Vittorio Emanuele II shopping arcade, paying more than 20 million euros to get the spot, real estate sources said. Prada declined to comment.

In the plush ski resort of Courchevel, it financed the renovation of the entire Place du Rocher to make it a more fitting address for its new boutique.

Meanwhile, some customers say the new shops carry handbags that have not evolved much in recent years, as if the company were afraid to change a product that worked well for so long. “Just arrived” Prada replica handbags these days include two-toned satchels and new versions of the Twin Bag launched last year, fitted with a top flap and double zips. The product is similar in shape and carries many of the same features as previous best-sellers, such as the Double Bag or Galleria.

Some bags start at 1,450 euros. In crocodile, they can reach 18,500 euros. “Unless you have strong feelings about sewn-on handles versus buckles, there’s not much in the way of meaningful variety or novelty,” wrote Amanda Mull on the widely-followed PurseBlog.

Customers have become savvier and more demanding. Partly thanks to the Internet, they know more about a brand’s new products than in the past, and will readily abandon brands that seem to trail in innovation. “They’ve lost their touch,” said Sara, on a visit from Kuwait, pointing at replica handbags in a Prada shop window in Milan as she left the store empty-handed. “They are not keeping up with changing trends as well as other brands like Fendi or Dior.”

HSBC analysts upgraded their rating to overweight last month on the hope that its “issues of innovation in fake handbags and accessories” will eventually be solved. They forecast new product launches will help like-for-like sales grow by a modest 1 percent this year. Prada says it continues to work on improving its flow of new products and constantly recruits young designers. It has also pledged to improve its customer service and product mix in stores.

But at Prada’s Paris flagship, no boots were on display in spite of cold weather. Clerks said this was normal as they were selling spring/summer products. But at Gucci and Louis Vuitton, which were also selling summer collections, there were some boots on display too. Gucci even had fur-lined models on the shelves.

Manfredi Ricca, an expert at consultancy Interbrand, said the focus now is not on building more stores but on maximising revenue from existing shops. “Having many retail outlets is less important than being able to offer the experience that clients look for in a brick-and-mortar shop,” Ricca said.

Fashion Replica Louis Vuitton presented by Michelle Williams

With this series by Peter Lindberg, Michelle Williams continues to disclose facets from her enthralling personality as ambassadress for Replica Louis Vuitton.


Michelle Williams, who recently starred on Broadway in the acclaimed revival of the musical Cabaret, codirected by Sam Mendes and Rob Marshall, was shot by Peter Lindberg in a series of images. The portraits reveal an intriguing balance of force and fragility that makes Michelle Williams’ personality so compelling.

The campaign spotlights emblematic Louis Vuitton replica bags, among them the iconic Capucines in new shades: sky blue Outremer, soft pink Magnolia and dark blue Cobalt.

For the first time, Michelle Williams wears looks from Nicolas Ghesquiere’s collections. The pared-down backdrop of the New York studio resonates with the pure lines of both the bags and the ready-to-wear, and with an eye on the expressive beauty of Michelle Williams – creates a subtle, intimate ambiance.

To complete the looks, the campaign highlights another iconic bag from Fake Louis Vuitton: the Lockit, in two new shades beige Galet and Black with python trim.

BAFTA nominee Amy Adams Brighten up with a beige Gucci Replica bag

BAFTA nominee Amy Adams touches up her luxurious mane at the hair salon as she prepares for awards show this weekend. She was shut out of this year’s Oscar race, but that’s not stopping Amy Adams from making sure she still looks her best for the upcoming BAFTAs.

The 40-year-old, who has been nominated for Best Leading Actress for her role in Big Eyes, was seen heading to the hair salon in Beverly Hills on Frida. She is expected to appear at the award ceremony, which takes place on Sunday in London. The star cut a chic figure in skinny jeans, a fierce-looking wolf T-shirt, grey sweater and matching suede ankle boots.

She completed her ensemble with a large camel-colored tote and cat-eye sunglasses. The American Hustle actress wore her hair down, and it seemed her thick mane was perfectly colored and styled, but she apparently still felt the need to get a touch up. Amy faces stiff competition as she will battle it out against Felicity Jones, Reese Witherspoon, Julianne Moore and Rosamund Pike for the prestigious gong.

We love Amy Adams’ personal style. When she’s not all gussied up on the red carpet, she darts about town just like us – in a t-shirt and jeans. On a recent excursion she put on a graphic print wolf tee with cuffed denim, ankle boots, and a grey cardigan. The BAFTA nominee is a girl after our own heart!

But what sets Amy apart from us normal human beings is her designer bag collection. Here she carries the Replica Gucci ‘Jackie’ tote on her arm. With it’s pebbled calf skin leather and silver hardware, this beige beauty is the epitome of elegance and luxury. And at almost $3,000, this aspirational item is certainly out of our reach.

If your salary is north of six figures, or you have access to a trust fund, the Jackie tote is a great investment piece to add to your wardrobe. Click right to get it. Or head south to our edit for similar styles from Calvin Klein and Marc Fisher that won’t diminish your savings.

Why the Gucci Replica Loafer Is a Shoe-In for the World’s Swankest Slip

On the World of Gucci Replica Web page, visitors can shop the collection, watch runway videos, visit the Gucci Pet page and click through a slideshow that shows just how big the world of Fake Louis Vuitton is. It’s called “Who’s Wearing Gucci Loafer.” Feast your eyes, little people: There’s Bruno Mars in London going sockless with his brown woven leather loafers. Oh, look! Here comes James Franco with a showroom shine on his black Guccis. Click in far enough and you can see celebrities of yesteryear, too—John Wayne in Rome, Jane Hermes Birkin at Cannes, Matt Dillon on the set of Drugstore Cowboy—all of them slipping their toes into that sumptuous soft leather badged with the jangly snaffle bit.

The Gucci loafer turned 60 a couple years back, a fact that’s remarkable for more than sheer longevity. The shoes are one of the few fashion accessories from the ’50s that are still perfectly in style, despite looking pretty much the way they did when Eisenhower was in the White House. (Ike didn’t wear Gucci loafers, by the way, but Ronald Reagan did.) How to explain this simple shoe’s enduring influence? “The difference is the horse bit,” said Ellen Goldstein, professor of accessories design at New York’s Fashion Institute of Technology. “It was new, exciting and different—a throwback to English riding, and a time when wealth was prominent and sophisticated. And it’s stayed with us because it’s now a classic.”

In 1953, Aldo Chanel Coco Replica flew to New York, where the family firm—famous since the 1920s for its handmade luggage and handbags—was opening a store at the Savoy-Plaza Hotel. Gucci noticed how many young professionals were wearing loafers, a perennially popular shoe with college students since 1936, the year Bass introduced the Weejun. But American loafers were minimal and stiff; Prada UK decided the shoe needed an Italian touch. He crafted a slip-on using calfskin leather and then stitched a horse bit to the instep. The bit was already a Gucci trademark, one that Guccio Gucci had started using after working at the Savoy in London where he’d been inspired by the aesthetic of the English racing set. The resulting loafer was as comfortable as a bedroom slipper and as sleek as a thoroughbred. Celebrities took it up first—Audrey Hepburn, Fred Astaire, Clark Gable—and the rest took care of itself.

While these days some deride the shoe as a flashy symbol of conspicuous wealth (a basic pair starts at $545), its critics have long been outnumbered by its fans. One of them was the late Canadian Prime Minister Brian Mulroney, lashed by the press in 1987 over “Gucci-gate”—the revelation that this civil servant owned 50 pairs of Gucci loafers.

Louis Vuitton’s Rodeo Drive renovation a mix of classic and cool

After a year-long renovation, Louis Vuitton’s flagship store at the corner of Rodeo Drive and Dayton Way in Beverly Hills has finished unpacking its signature monogrammed steamer trunks – both literally and figuratively – and is set to officially open its doors to the public on Saturday. The French luxury brand has its roots in the luggage-making trade and there are ample reminders of that heritage throughout the Peter Marino designed space. Chief among them the feeling that, thanks to the blond wood floors, brown, geometric-patterned carpets and fitting room walls lined in honest-to-goodness woven leather, one was inside a three-story version of one of its sturdy pieces of luggage.

While the interior is a nod to the past, the exterior of the store feels firmly rooted in the future; the three-layer facade consists of louver-like stainless steel ribbons over glass over squares of white fabric, which manages to both create an indoor/outdoor feeling and evoke the aesthetic of the brand’s new creative director Nicolas Ghesquiere. Anyone who has darkened the doorstep of the pre-renovation space will immediately notice the comparatively open feel, partly a result of all the natural light and partly thanks to the long, linear staircase that runs in a straight line along the boutique’s north wall from the first to third floor. Beverly Hills has no shortage of impressive staircases, to be sure, but this may be the first one that includes handrails wrapped completely in Vuitton’s super-soft leather.

Another thing you’ll notice – returning shopper or not – is the artwork that pays homage to Southern California. Just inside the front door is a 10-foot-tall, bright pink, mixed-media sculpture (“Fkilz,” 2012) by L.A.-based artist Aaron Curry. Just to the right of the front door suspended from the ceiling in the three-story-tall window that forms the northeast corner of the boutique is Peter Rogiers’ “Ghostwriter,” a tangle of stainless steel and aluminum reminiscent of a Santa Ana tossed palm tree. Merchandise-wise, the first floor showcases a collection of “rare and exceptional” pieces including replica bags and accessories made from exotic skins (ostrich, crocodile and lizard) as well as one of the exclusive-to-Rodeo offerings; a version of the label’s Chain Louise purse with a geometric silver-color inlay in the LV monogram clasp that references the metal ribbons that wrap the store.

Also housed on the first floor are the brand’s core Monogram collection and replica travel bags (complete with a machine that can hot-stamp a customer’s initials into an item on the spot) and, in recognition to the store’s Hollywood adjacency, a glass display case containing a stack of leather-bound luggage whimsically emblazoned with rhinos, zebras, gazelles and palm trees — all custom pieces created for Wes Anderson’s 2007 film, “The Darjeeling Limited.” The highlight of the first floor is the Haute Maroquinerie (“high leather goods”) area, a custom women’s replica handbag program offered in Southern California for the first time (and in only four other U.S. boutiques). Customers choose one of five bag silhouettes displayed on the wall (including the Lockit, the Milaris and the Noe) and customize the credit limit out of it by picking the skin, the color, the hardware, the tag color and the like – from swatch books and samples shelved neatly in nearby steamer trunk lined in purple suede. The bags, which are made in Louis Vuitton’s oldest atelier, have a turnaround time of six months to a year.

The second floor is home to the men’s offerings, which currently includes the Kim Jones’ designed spring 2015 collection, as well as timepieces, made-to-order shoes and belts, and a selection of writing implements, notebooks, inkwells and stationery. There’s also a sitting area appointed in vintage Midcentury Modern furniture and more art — including a specially commissioned ceramic and porcelain piece by Mark Hagen that riffs on the Maison’s checkerboard Damier print. The top floor belongs to the women’s footwear and apparel, the latter currently consisting of a curated assortment of Ghesquiere’s first Cruise collection for the house, though next week the store will host the exclusive worldwide launch of the spring 2015 women’s ready-to-wear collection.

The most noteworthy part of the third floor may be the least noticeable – unless you’re part of the VIP set. It’s a salon the size of a Staples Center luxury suite that’s curtained from view and boasts its own sitting area, dressing room and glass floor-to-ceiling doors that open onto an expansive terrace with a view of the Hollywood sign in the distance. Given the myriad ways the renovation pays homage to the store’s SoCal setting, it’s a fitting takeaway image — almost as if the word “Hollywood” had been customed hot-stamped into the hillside at the behest of the brand. Replica Louis Vuitton, 295 N. Rodeo Drive, Beverly Hills (310) 859-0457. Open Monday through Saturday 10 a.m. to 7 p.m., Sunday 11 a.m. to 6 p.m.

Bairbre Power on closet maintenance & getting the most out of your clothes

It’s true that wire hangers are only for breaking into cars – our clothes deserve more respect. They should be stored on wooden or padded hangers, and trousers and skirts are best suspended from clippy ones. This week, I’m proselytising like a born-again closet convert after in-depth research with specialists about how we should store and maintain our clothes to get maximum, contented use. Did you know that dry cleaners caution against storing your clothes inside their plastic because it can lead to condensation and damage?

When was the last time you polished your shoes properly and fed the leather? I remember lovingly applying saddle soap to my favourite cowboy boots as a student but with work and motherhood, diligent wardrobe maintenance went out the window. That’s all changed now with my New Year’s resolution for closet love. I’ve de-cluttered, hoovered it out, and bought lots of acid-free tissue paper for wrapping around my clothes – crucial when packing if you want to arrive wrinkle-free. I’ve invested in cedar blocks to hang with my clothes in the fight against moths. My garments can now breathe as they are spaced out so that I can actually see them, and I’ve pledged to dry-clean my coats before putting them away until next autumn.

Remember how your granny always kept a clothes brush near the front door for last-minute grooming? I’ve now assembled a nice family of brushes including a horse hair one, two shoes brushes, a suede brush (my favourite), an old toothbrush for delicate stains and a paint brush for dusting beaded clutches. I’ve a lint roller and a battery-operated pilling machine for knitwear that balls up, but I prefer to use the pumice stone that a friend gave me – there will be no more using disposable razors to shave my cashmere cardis.

I’m thrilled at the imminent arrival of a new steamer and, if I have to use an iron, I’ll do it on the inside, to prevent marks, especially on lapels and shoulders. I’ve become best pals with the cobbler in Tara Leathers on Talbot Street and Tara Street. I now box my shoes; no more piles at the bottom of the wardrobe. I won’t wear the same shoes on every consecutive day (experts recommend you don’t wear them more than twice a week) and new shoes will get protective soles before I take a single step. I’m finding it very therapeutic applying shoe polish like my dad, Billie, did (army training, I suspect) moving it around in tiny circles like a French polisher before swooping with a polishing cloth. I never knew there was a special ‘Parade Gloss’ prestige polish by Kiwi for super-shiny boots. Can’t wait to use that!

I knew that trick about washing jeans inside out to maintain their colour and I’ve resolved that there will be no drying items on the radiator. I’ve pledged to go back to drying wet jumpers by rolling them up in a towel, and I’ve bought Woolite for hand-washing. I want to get my pearls re-knotted and I’ve bought a €5 packet of earring backs so I don’t lose any more earrings. Now if only I can stop losing left hand gloves – which is all the more weird because I’m right handed!

Favourite finds

The €2 packet of pre-threaded needles from Tiger Stores, like the ones you get in 5-star hotels. Perfect if you have an unexpected hem collapse/loose button. Marks & Spencer sell stain wipes, €1.20, in the supermarket that I’ve found really effective. They also sell silk stain wipes in their menswear department for €7. Practical Princess Perfect Wardrobe by Elika Gibbs, published by Ryland Peters & Small at €15.99, is handy book with lots of wise advice on everything from the de-clutter edit to putting clothes in storage. Clever lady, I highly recommend it!

Shiny happy people

Caroline Quinn MacCann from the splendid specialist vintage store Dirty Fabulous, on Dublin’s Wicklow Street, regularly spends Sunday afternoon polishing her collection of patent replica shoes and replica bags using a soft cloth. She also uses a little Vaseline to keep patent leather supple. If make-up lands on vintage clothes, Caroline spot cleans them but if it is a persperation stain, “you absolutely must get it dry-cleaned because it is biological stains that will damage a dress long term,” she warns. If you are putting something away for a long time that is heavily beaded, store it flat. If it is a heavily-beaded dress and you are only going to wear once or twice a year, store it flat in acid-free tissue paper. That will keep the dress in better condition because there is no extra weight hanging off the fabric.

Caroline stores her replica handbags in a drawer in dust bags, while I store mine flat. If you don’t have that space, store them in dust bags or pillow cases. Stuff soft louis vuitton replica bags with tissue or scarves and socks – things that you don’t need regularly – just to keep the shape. Don’t store heavy things on top of each other, it will dent the leather – especially patent leather which can get dented very easily. Store these fake bags upright stuffed so the shape is correct, and in dust bags. If the interiors of bags get stained, you can get them dry-cleaned.

“If it is make-up, I would try a babywipe first or you can get a dry-cleaning fluid for silk ties and just rub it on with a cotton bud,” says Caroline. For paste jewellery, Caroline warns to be careful. “I wouldn’t overrub them. Use a soft, dry cloth. Some people clean with vinegar, Coca Cola and even WD-40 for verdigris,” she says. 21 Wicklow Street, Dublin 2, (01) 611 1842, dinosaurlive.co.uk

Watch and learn

For more clothing care and maintenance tips, be sure to watch Bairbre’s advice slot with Anna Daly on TV3’s Ireland Am next Monday at 8.45am

World’s Most Expensive fashion replica brand

DINOSAURLIVE.co.uk — During Hollywood celebrities waddle on the red carpet dressed in a charming and looked so luxurious. To be sure the clothes they wear according to the fantastic budget they spend. Yes, most of Hollywood’s top celebrities accidentally ordered a special outfit they will wear at the event class of world-class designers.

Not infrequently, these replica handbags are made available for the exclusive use of certain celebrities as brand ambassador and of course the price for one outfit can be exorbitant. But there is also a collection of world-renowned designers who used the celebrities as their everyday replica handbags. Of course you’re curious, right, brands are to be used by the world’s top celebrities? Let’s see continued his review.

7. Armani

Armani adalah salah satu merek yang mengerti kebutuhan berpakaian jika tentu saja Anda mampu membelinya. Merek ini memiliki koleksi yang menakjubkan untuk segala musim serta jaringan distribusi yang luas di seluruh dunia. Koleksi parfum hingga pakaian dari merek ini sangat digemari, karena inovasi dan kualitasnya.

8. Dolce and Gabbana

Sebagian besar koleksi dari Dolce and Gabbana cukup trendi dan lucu, membuat merek ini diidentikkan dengan generasi muda. D & G dikenal mampu memproduksi pakaian berkualitas tinggi serta memiliki gaya yang unik. Mereka juga memproduksi berbagai jenis aksesoris yang cukup dikenal di industri fesyen dunia.

9. Valentino

Valentino merupakan salah satu merek yang banyak disukai oleh perempuan kaya, terutama untuk gaun malam dan beberapa jenis gaun formal lain, karena desainnya yang luar biasa dan indah. Merek ini dikenal karena kelihaiannya menciptakan pakaian yang indah dan menakjubkan. Namun, tentu harus diingat, kualitas produk Valentino berbanding lurus dengan harga yang dipatok. Fantastis!

10. Marc Jacobs/Louis Vuitton

Tidak lengkap rasanya jika membuat daftar pakaian termewah di dunia tanpa mencantumkan merek Louis Vuitton. Tanda logo LV yang tertanam di setiap produk tas kulit menjadi ciri khasnya. Merek ini juga memiliki koleksi pakaian yang mengesankan di bawah nama besar Marc Jacobs, sang Direktur Kreatif.

11. Fendi

Fendi lahir dari tangan direktur kreatif asal Italia, Karl Lagerfeld pada 1925 silam. Awalnya, Fendi didirikan sebagai toko kulit dan bulu. Namun, seiring berjalannya waktu, Fendi tumbuh menjadi salah satu merek yang paling populer dengan produk kulit berkualitas, kemudian merambah pasar pakaian, kacamata hitam, parfum, arloji dan masih banyak lagi.

12. Yves Saint Laurent (YSL)

YSL lahir dari tangan seorang direktur kreatif di Dior dengan nama pendiri yang sama, Yves Saint Laurent. Desainer asal Prancis itu kemudian memutuskan untuk mendirikan merek fesyen sendiri. Sebagai orang yang lama berkecimpung di industri fashion, Yves Saint Laurent tahu persis apa artinya gaya yang khas dan elegan. Merek ini juga memiliki beberapa desain yang unik dan menjadi salah satu brand yang disukai oleh para selebriti untuk acara berkelas di karpet merah.

The Jet Set Life of Karl Lagerfeld’s Favorite Male Model

One Sunday last spring, Brad Kroenig and his 5-year-old son, Hudson, showed up at a private airport near Paris to meet Karl Lagerfeld, the fashion designer. “Karl will be here 1, 1:30 for takeoff,” announced a Frenchman in a black suit and tie. “O.K., cool,” Brad said. The man in the suit performed something like a bow and retreated. It was 12:45. Brad sank into an armchair by the window and surveyed the tarmac. He pointed out a large gray hawk of a plane that stood off to the side of the slighter, dovelike jets. “It’s the same one that Oprah has,” Brad said. “It’s the biggest one. It flies, like, the longest journey. A lot of private planes have to stop for gas.” Brad knows what kind of plane Lagerfeld travels on because he has flown on it often. As the most senior and prominent member of a group of male models often referred to as Karl’s Boys, Brad not only works for Chanel and Fendi, the fashion houses where Lagerfeld is the head designer, but also accompanies him on yearly vacations to St. Tropez and work trips and to parties worldwide. He has been photographed with Lagerfeld so often that gossip blogs have mistakenly identified him as the designer’s boyfriend, but their relationship is not romantic. Lagerfeld refers to Brad and the other models that travel with him as his family, albeit a self-selected, genetically ideal one. “I hate ugly people,” Lagerfeld told me. “Very depressing.”

If models were show dogs, Brad would be a golden retriever. He has a strong jaw, hazel eyes and thick blond hair that seems perpetually windswept. The scruff on his face is shaped carefully, deliberately, to draw attention to his cheekbones. Unlike other beautiful people whose appeal lies in a distinctive facial quirk, Brad’s features are perfectly proportioned, with no apparent flaws or peculiarities. When he models, he looks like a Roman statue. “His best bit is the curve of his thigh,” Lagerfeld once said. At the airport, Hudson snapped photos on an iPhone while his father modeled for him. An hour went by. The man in the suit reappeared and said there would be “a special cake” for “Mr. Hudson” on the plane. Brad asked if there might be special wine for him. “Might as well, right?” he said, and grinned. Around 2:30, Lagerfeld appeared at the top of the stairs leading to the airport lounge. He was dressed in the manner that has made him the most recognizable designer in the world: a white shirt with a high Edwardian collar, fingerless leather gloves, a strict black blazer and sunglasses. A diamond cat brooch was pinned to his tie, and his tight black pants were covered in a microprint of his own likeness, which ran up and down the leg and, from far away, looked like a thick pinstripe. “Hello!” Lagerfeld said. He glanced at the field of small planes and frowned. “And where is ours? Is it that one?” Brad pointed to the larger jet parked just out of view. “Ah, the big one,” Lagerfeld said. “Good.”

Lagerfeld was expected that evening in Dubai, where he would show Chanel’s 2015 resort collection in two days. Typically Brad would model in the show, but in Dubai, only Hudson, who is Lagerfeld’s godson, would walk the runway. (He has been appearing in Chanel shows since he was 2.) Lagerfeld was accompanied on the trip, as he is most places, by his 39-year-old bodyguard, Sébastien Jondeau, a part-time boxer with a sinewy build and an intense stare. (A few days later, he nearly body-checked Brad when he held a cup of coffee a little too close to Lagerfeld’s white blazer). Lagerfeld led the way to the plane. Inside, a wineglass of Diet Coke awaited him at his seat. At the back of the aircraft was a single bed made up with crisp white linens. “But where am I going to sleep?” Hudson asked. “You sleep on your seat, darling,” Lagerfeld replied in his heavy German accent. “I have to arrive fresh, you don’t have to. Don’t be selfish.”

Lagerfeld rummaged in one of his many shopping replica bags and fished out a matching light blue Givenchy tank top and shirt with their tags still attached. “For Dubai,” he said, handing them to Brad. For the plane ride, Brad wore jeans and a blazer by Dior and white Nike high-top sneakers. A rose-gold Rolex glimmered on one wrist, and on the other he wore a diamond bracelet by Chrome Hearts, Lagerfeld’s favorite jewelry brand. “Karl is really generous,” Brad told me. “He likes his friends to look chic.” After lunch — caviar and salmon tartare for Lagerfeld; caviar, foie gras and scallops for Brad; couscous and vegetables for Hudson — Lagerfeld fell asleep not in his bed, but upright in his seat, Dracula-like. He was still wearing his sunglasses, and the stiff collar of his shirt seemed to dig in uncomfortably at his neck. Brad took out a notebook and jotted down the trip’s mileage. He keeps a log of the cumulative distance he has traveled as a model, currently at 2.4 million miles. Back in St. Louis, where Brad is from, his mother, Barb, keeps track by pinning red flags on a large world map in her basement. The plane climbed into the sky and reached a quiet lull. “See, I told you,” Brad said. “Up here, there’s almost no turbulence.”

Brad likes to say that male modeling is to the women’s business as the W.N.B.A. is to the N.B.A. While Gisele Bündchen’s yearly income is estimated at around $47 million, men of Brad’s standing earn $200,000 to $500,000. A male model, however, can gain an advantage, and ensure career longevity, by forging relationships with influential designers and photographers. Most of today’s top men have longstanding associations with certain labels. But in a way, Brad is unlike other models, because Lagerfeld isn’t like other designers. Lagerfeld has been at Chanel’s helm since 1983 and still designs 17 collections a year for Chanel, Fendi and his namesake line, an unprecedented feat of creative stamina. He is also a photographer who shoots campaigns for his labels as well as for other brands, like Audi. Brad has become the beneficiary of Lagerfeld’s productivity, appearing on his runways and in his ads. That Brad continues to work well into his 30s is due in no small part to having Lagerfeld as his champion. “If I never met Karl, there’s no way I’d still be modeling,” he said.

Brad was raised in Oakville, Mo., a middle-class suburb south of St. Louis. His father, Mark, is an environmental engineer; his mother works as a part-time legal assistant. The middle of three children, Brad grew up playing sports and attended Florida International University on a soccer scholarship. He planned to go pro, or at least semipro, but during his junior year he became bored with school. He wanted to major in hotel management, but classes were at another campus 20 minutes away. A girl he knew on the volleyball team made money modeling, and she suggested Brad try it. After the first few agencies said no, an agent at Next took him on, but warned, “Whatever you do, do not quit school.” Brad dropped out that same afternoon.
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Brad borrowed money from his parents and began studying fashion magazines. “That’s when I learned about Karl,” he said. “I thought, Wow, this guy is, like, walking around in sunglasses and all these ridiculous outfits. This guy is living big.” Soon, Brad caught the attention of Bruce Weber, who cast him in one of his notoriously racy Abercrombie & Fitch campaigns. “I was on the fake bag, which is kind of a big deal,” Brad said, meaning the store’s shopping bag. He was also in its catalog. “I was fully nude, like a butt shot.”

In 2001, Brad moved to New York and showed up at the Ford agency, where the founder, Eileen Ford, saw him from across the room and said, “Oh, my gosh, he looks like Errol Flynn,” according to Sam Doerfler, who became Brad’s agent. He walked out with a three-year contract. Doerfler said he thought that Brad had the kind of clean-cut athleticism that would appeal to more commercial clients (brands like Target or Macy’s), but Brad wanted to do high fashion; he wanted to work with Lagerfeld. “My thing was, how do you take a commercial-looking guy and make him look edgy,” Doerfler told me. To give Brad a more distinct look that might attract European designers, Doerfler had Brad spend a year growing his hair long and transforming his muscular physique into a more lanky one.

By 2003, Brad debuted on the Jil Sander and Dolce & Gabbana runways in Milan and quickly landed the covers of L’Uomo Vogue and Interview, a coup for a male model. That same year, VMAN flew Brad, 23, along with two other male models to Biarritz for a shoot for which Lagerfeld would be the photographer. The designer owned a hillside estate there at the time, and he suggested they shoot in the outdoor shower. The resulting image shows Brad fully nude, his right hand covered in tangles of Chrome Hearts chunky jewelry and grabbing his genitals. “He probably took one picture of each of the other guys and, like, 20 of me,” Brad said.

After Biarritz, Lagerfeld photographed Brad constantly, almost as if he were studying an exotic new species: Brad walking, sleeping, eating, shaving, swimming and working out; Brad nude or seminude in showers and bathtubs, on beds and on balconies. He dressed him up like his own Ken doll, shooting him as the Greek god Zeus, James Dean and Jay Gatsby. Lagerfeld compiled the photos in “Metamorphoses of an American,” a four-volume book devoted entirely to Brad. In the introduction, he wrote, “It’s all about the clarity of the transmitted individuality of a face and a body unencumbered by too much experience.” Brad soon became known as Lagerfeld’s “muse.” Amanda Harlech, a socialite who has been a muse of Lagerfeld’s for almost 20 years, said, “At a very simple level, it’s something that the eye is pleased to look at.” Brad has always been comfortable in the role. “The photographer has to be into the subject he’s shooting,” he said. “It’s like if you’re a basketball coach, you have to be into LeBron James and think he’s great, or you wouldn’t put him in the game.” He added: “The models that are uncomfortable just don’t make it. Why not get naked in the shower and have million-dollar jewelry on me?”

Brad began to appear in Fendi and Chanel ads almost every season. In the past decade, he has been shot by Mario Testino, Patrick Demarchelier, Craig McDean and, months before his death, Richard Avedon. In 2004 Brad was named the top male model by Models.com, a site that releases rankings for the industry, and held the title for three years. Recently, Vogue listed him among the “Top 10 Male Models of All Time.”

Since Brad’s arrival, Lagerfeld’s entourage has grown to include the British model Jake Davies, 34, and Baptiste Giabiconi, a 25-year-old from the south of France with a striking resemblance to a younger Lagerfeld. Together, they’ve become a part of the designer’s provocative image, trailing him as he exits cars and boats and planes. When I asked Lagerfeld about his “boys,” he said: “I don’t give labels for it. Labels is something I design for, they’re not what I give to persons.” Then he relented. “I see them like family,” he said. “I have no family at all, so it’s good to have, like, sons but without the unpleasant problems sons can create.” He added: “It’s a choice, it’s not an obligation. There’s a big difference. I have a sister in America who I haven’t seen for 40 years. Her children never even send me a Christmas card.”

“Everybody survived?” Lagerfeld asked as the plane touched down in Dubai around midnight. When the group arrived at the One and Only Royal Mirage Palace, a hotel along the marina, a kind of welcoming committee was gathered outside, including Chanel employees, the hotel’s staff and Lagerfeld’s butler, Frédéric, who stood in a white coat and tie holding a tray with a chilled glass of Diet Coke. (Once, Brad and Lagerfeld traveled to the Great Wall of China and found Frédéric, who always arrives at destinations ahead of his employer, waiting at the top of the stairs.) An assistant handed Brad his room key, and by the time he turned around, the swarm of people that had consumed Lagerfeld had moved across the lobby and disappeared inside the hotel.

The next day, Brad and Hudson spent the morning by the pool and met Lagerfeld for lunch. Brad wore the shirts that Lagerfeld gave him on the plane, one on top of the other, a look that Lagerfeld declared “very cute.” As the designer took the head of the table, Bruno Pavlovsky, Chanel’s president of fashion, sat on his right; his other associates moved down so that Brad and Hudson could sit on his left.

While everyone prattled on in French, Brad, who doesn’t speak the language, chimed in enthusiastically about the food (“This chicken is unbelievable”) or the pool (“It’s perfect”). Among Lagerfeld’s colleagues, Brad’s Midwestern earnestness seemed almost out of place. (Brad once told me, without a hint of sarcasm: “I always say, in the fashion world, everyone is so great. It’s like one big family, you know? Everyone is just so nice to each other.”)

Lagerfeld had been toting around a small Polaroid printer and gave an identical one to Hudson. During the lunch, he occasionally shifted away from Pavlovsky to exchange Polaroids with Hudson. Lagerfeld printed a photo of his pet siamese cat, Choupette. Hudson printed a selfie.
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“I hate selfies,” Lagerfeld said. “Don’t use your film for ugly purpose.”

For Lagerfeld, Brad and Hudson’s presence seemed to provide a kind of relief. When he and Brad spoke, their conversation consisted of uncomplicated small talk:

Brad: “The hotel is beautiful, huh?”

Lagerfeld: “Yes, it’s flawlessly kept.”

Brad: “It’s hot out, but not too humid.”

Lagerfeld: “Yes, but it’s hot.”

Lagerfeld told me: “Brad has a lot of energy, and he is fun. He gives good vibes.” He later added: “In a way Brad, he’s, how could I say? He has the manner of a boy or a child.”

When Brad is not traveling with Lagerfeld, he can be found in Wyckoff, N.J., a wealthy enclave in Bergen County, which is perhaps best known as the home of “The Real Housewives of New Jersey.” A week before he left for Dubai, I visited Brad at his house, which sits along a quiet, leafy cul-de-sac. Brad and Nicole Kroenig were in the kitchen with the couple’s younger son, Jameson. A pretty brunette, Nicole, 32, is the daughter of the famous tennis coach Nick Bollettieri. (Hudson’s middle name is Nicholas; Jameson’s is Karl.)

The couple’s home is so neat and sparsely decorated that it could pass for a model home used to attract prospective buyers. And yet there are conspicuous signs of Lagerfeld’s looming presence in the family’s life. In the living room hangs a framed contact sheet of father and son, shot by Lagerfeld and signed, “It’s a funny page, love Karl.” In the basement, a storage room contains racks of clothing that Brad has acquired over the years, including a series of navy and white suits he described as “my St. Tropez looks.” A fax machine sits in the corner — until a few years ago, Lagerfeld communicated with friends only by fax — and on the shelves nearby, several Goyard trunks are filled with years’ worth of Brad’s correspondence with Lagerfeld. (Brad also had his parents install a fax machine at their home in Oakville in case he needed to be accessible while visiting.) Now that Lagerfeld has embraced the iPhone, he and Brad speak on Sundays and exchange texts. “We’ll text him photos of the kids, he’ll text us photos of Choupette,” Nicole told me. Upstairs in Hudson’s bedroom, Japanese Karl Lagerfeld figurines are displayed alongside action figures. When I asked if Hudson understands who Karl is, Nicole said, “He knows that Karl is a special person.” Brad clarified, adding, “He knows that you can Google him and that you can’t just Google anybody.”

When Brad is home, he leads the life of a stay-at-home dad. He shuttles the boys to school, hosts barbecues and cleans the pool incessantly. Every morning, he performs a grueling workout routine — sprints or seven-mile runs, push-ups, squats, lunges and crunches — designed to keep him thin, but not too bulky, so that he can continue to fit into designers’ unforgiving sample sizes. “You’re 35, but you got to make your body look like you’re 19,” Brad said, quoting his agent. He generally avoids activities that could damage his appearance. When he runs at the nearby high-school track, he keeps his distance from the lacrosse team, anxious that they might hurl balls in the direction of his face. He played in the town’s softball league, but quit after he hurt his leg, deciding it wasn’t worth the risk. (Some of the other fathers on the team nicknamed him Zoolander.)
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Several times a day I caught Brad fussing with his hair, which turned out to be a head massage that Nicole explained stimulates hair growth. Nicole approaches her role as Brad’s partner with the diligence of an athlete’s wife, helping to manage Brad’s low-carb, high-protein diet and replenishing his various supplements, like Viviscal and Biotin (which also promote hair growth). “I get so frustrated because people always see the glamorous side,” she said, “but they have no idea what he has to do to stay at this level.”

In the afternoons, Brad oversees his son’s after-school activities. For a while, he helped coach Hudson’s Little League team, but later decided that was too hazardous, too. On Lagerfeld’s suggestion, Hudson has been taking French, and Brad hoped he would try out what he learned on Lagerfeld. “That was the whole point of why we did it,” he said.

“Well, and because he’s interested in it,” Nicole added.

Brad and Nicole took Hudson to a sports class, where coaches ran 5-year-olds around an indoor gym. Nearby, other mothers sat juggling Starbucks coffees, replica diaper bags and Louis Vuitton and Chanel replica handbags. As we walked in, a woman in a pink hoodie and leggings scanned Brad from head to toe. “Obviously, being in this town, you notice women pay attention,” Nicole said later.

Occasionally women will approach Nicole on the playground and tell her that they Googled Brad. Then their voices trail off, and she knows that they came across a nude photo. “I can’t Google these women’s husbands and see them on the beach or something,” she said. “One question I always get asked, and it tends to be by women, is ‘Doesn’t it make you nervous, you know, him, like, modeling with all these beautiful girls?’ And I’m like: ‘No. If it did, we wouldn’t be together.’ ”

Brad joined a gaggle of women and began comparing workout routines with a muscular blonde in skinny jeans and a striped tank top.

“How many pull-ups can you do?” he asked.

“In a row?” the blonde said. “Twenty-five.”

“I can only do like 10,” Brad said. “Can you do a handstand?”

“Of course,” she said.

As talk turned to summer vacations, Brad said they would be spending part of August in St. Tropez. “For a show?” one of the moms asked. Brad hesitated before saying, “Nah, just to hang out with a friend.”

The fitting for the Dubai collection took place in two large rooms off the hotel lobby. When Brad and Hudson arrived in the early evening, Hudson was cooed over by models waiting to be dressed and the Chanel assistants who worked to dress them. “When did you get so tall?” asked the American model Jamie Bochert. “You look just like your dad!” Hudson told her to smell his shoe.

Lagerfeld presided at a table at the far end of the room. When Hudson was sent out in a long white tunic and pointed Aladdin-like shoes, Lagerfeld leapt out of his seat. “Ah, our little prince!” Lagerfeld said. “But I think he needs much more diamonds.” The designer arranged layers of jewels around his neck, then took a step back to evaluate.

Hudson was born in 2008, the same year that Baptiste entered Lagerfeld’s circle and, for a moment, seemed to displace Brad in it. Lagerfeld made Baptiste the new star of his Fendi and Chanel campaigns and the subject of his latest photography book, “The Beauty of Violence,” which showed the model, then 19, in an array of erotic poses. Lagerfeld once had a plaster mold made of Brad; he had Baptiste carved out of Belgian chocolate. By 2009, New York magazine’s style blog, The Cut, announced, “Brad’s Out, Baptiste Is In!”

Lagerfeld has long been known for his fleeting attention span. In “The Beautiful Fall,” a piquant account of the 1970s Paris fashion scene, the British journalist Alicia Drake narrates countless episodes of Lagerfeld’s former friends being ejected from his world. “The members of his shifting entourage were there to provide information, energy, laughter, ideas and, significantly, youth,” Drake writes. “And they were replaced when they no longer fulfilled these criteria.”

In 2009, Lagerfeld became Hudson’s godfather and, soon, father and son appeared on the Chanel Spring 2011 runway, walking hand in hand in matching tweed blazers. “I had zero jealousy when Baptiste came along,” Brad told me. “Baptiste was probably, like, 20 at the time, and I was, like, 30, so I guess Karl was more inspired by Baptiste, which is fine. But look, me and Karl were getting even closer then with everything going on with Hudson. The whole thing with him becoming his godfather just happened naturally. It wasn’t some setup thing, like ‘Let’s have Karl be the godfather.’ ”

Lagerfeld has become enamored with Hudson, giving him gifts (books, clothes, pint-size Fendi purses) and shooting him almost as much as he does his adult muses. “Karl is fascinated by being so close to a young mind,” Harlech told me. “It’s very new for Karl.”

Brad has walked in every resort show for the past 10 years. This time he came as Hudson’s chaperone. Lagerfeld told me: “I work with him but a little less, because I’ve worked so much with him before. You cannot photograph the same person for 200 years.”

As models age, they often develop lucrative careers working for more commercial clients. Brad still gets booked for editorial jobs, but in recent years he has also appeared in ads for Macy’s, Lands’ End and Nordstrom. (“I’ve noticed a couple more dad scenes,” he told me.) Brad will be able to work for years to come, but Sam Doerfler, Brad’s agent, said: “There’s a point it’s over. It’s not like you’re fired, but it’s just that no one wants to shoot you anymore. That point, it happens to everybody.”

At 35, Brad remains vigorously handsome. But an inevitable masculine sturdiness has set in, which becomes apparent when he wears his Dior skinny jeans designed for the teenage boys who stalk the runway. Brad’s determination to compete with them can sometimes feel as demoralizing as that of a housewife trying to maintain the attention of a husband who has a perpetual wandering eye. At a restaurant in Wyckoff, he wistfully scanned the carb-piled plates of the other diners — “Oh, wow, is that pizza?” — and then ordered chicken-noodle soup with no noodles. When he runs in the morning, he told me that he likes to think of Sean O’Pry, the pouty-lipped 25-year-old American currently ranked among the world’s top models.
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I asked Brad if he worried that as he grew older, Lagerfeld would no longer be interested in keeping him around. “I should look fine for at least another . . . ,” his voice trailed off. “A long time, hopefully. Even if my hair falls out, I’ll just shave it. But he always says he remembers me the way I was when he first met me, as this 23-year-old guy who’s good-looking and full of life.” When I posed the same question to Lagerfeld, the designer instead alluded to the inevitability of his own decline: “I would think if he is much older, I may not see that?”

The day of the show was hot and arid, with an unrelenting desert sun blazing in a cloudless sky. Brad was in his hotel room worried because Hudson hadn’t napped.

“I don’t want to put on shoes,” Hudson said.

Brad helped him into his sneakers. Once Hudson was ready, Brad put on a new Dior suit, but the pants were too long, so he hemmed them with Scotch tape. He wore his Rolex and added a gold Chrome Hearts medallion around his neck, which he displayed with the shirt open, Scarface-style. “If I button up, it just looks too business,” he said. When Brad and Hudson went to get Lagerfeld from his room, the designer took in Brad’s outfit and nodded approvingly. “It’s chic, huh?” Brad said.

“Yes, perfect for Dubai,” Lagerfeld said.

The show was set to begin at dusk on a man-made island owned by the country’s dynastic prince, Sheikh Hamdan. The other guests would be transported to the site on rickety wooden boats, but Lagerfeld and his entourage would arrive in an immaculate white speedboat. As we approached the island, an imposing gold-and-glass structure came into view, its walls a grid of interlocked double Cs, representing Chanel’s logo. The company had spent two months and $2.5 million erecting the structure on what was previously an empty strip of sand. After the show, it would evaporate as quickly as it went up.

Lagerfeld stepped off the boat and walked slowly but deliberately, with one gloved hand resting on Hudson’s blond head. Brad and Jondeau followed directly behind, while photographers circled them like a cloud of gnats.

The show lasted about 20 minutes. Brad watched backstage with Lagerfeld, while out front Dakota Fanning, Tilda Swinton and assorted Arabian royalty arranged themselves along sunken banquettes. Lagerfeld’s collection was a modern take on Orientalism: harem pants, gold lamé and intricate embroidery. Hudson led the grand finale. He walked so quickly that the models that trailed him struggled to catch up. Carine Roitfeld, the French fashion editor, inquired about the cost of the jewels around Hudson’s neck and, after investigating, returned with the answer: “$1.5 million.”

Trouble began at the after-party. Brad had just ordered a couple of pink margaritas when a flustered Chanel assistant named Orly rushed over, speaking rapidly into her headset, and hustled Brad and Hudson backstage. Dubai’s laws forbid children to be around alcohol, and someone had alerted the authorities, or “inspectors,” as Orly put it. Despite the commotion, Brad was in good spirits, and the additional margaritas Orly procured began to take effect. “Hey, where’s your drink?” he asked a couple of Russian models who glided by. “Oh, what? You’re leaving? Where are you going?” After it became clear that he wouldn’t be able to rejoin the party, he and Hudson were smuggled out via a dark stretch of sand at the rear of the site, the night skyline of Dubai in the distance behind them.
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At the docks, Brad boarded a boat with twin Palestinian socialites, who recognized Hudson from the show. “Oh, my God, we’re so lucky to be sitting next to you!” one said.

“I’m Brad, Hudson’s father.”

The twins said they were born in Saudi Arabia but now lived in Los Angeles. “So, are you guys identical twins?” Brad asked.



Their expressions soured. “What do you mean?”

Brad smiled.

At the marina, Brad and Hudson got into Lagerfeld’s chauffeured Mercedes van. As Hudson began playing video games, Brad sank back into the seat. “So that’s my life,” he said. “In New Jersey, taking kids to practice and talking to these moms trying to flirt with me to, like, this extreme life and some twins. I’m not saying this is my normal life, but it kind of is now. It’s like living in a dream, and then in two days, I’ll wake up in New Jersey, in my bed, like it never happened.”

He let the thought linger. “There’s no other male model in the history of the world doing these kinds of things,” he said. “I’m not bragging or anything, it just is what it is.” The car pulled up to the One and Only Royal Palace, and Brad proceeded to the lobby bar, which was empty except for a few hotel guests. The makeshift hem of his pants had come undone, and he bent down to tuck it back under. He sat down at a low table and ordered a vodka soda. “I always said, ‘If it’s over, it’s over,’ ” he said. “If modeling is over, it’s still the best experience of my life. If it stops tomorrow, I’ll be friends with Karl forever.”

The Handmade: Replica Louis Vuitton’s Petite Malle

Watch as Replica Louis Vuitton’s skilled craftsmen hand-make the house’s newest must-have accessory: the Petite Malle box clutch bag. First spotted by eagle-eyed editors on the Vuitton autumn/winter 2014 catwalk, Nicolas Ghesquière’s “Petites Malles” clutch replica handbags quickly became the most coveted it-bag of the season. How envious the Telegraph’s fashion team were when they spotted one in the hands of Russian model Natalia Vodianova sitting front-row at the show (the perks of being mother to the grandchild of LVMH founder Bernard Arnault).

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Crafting these miniature masterpieces requires hundreds of operations; skilled Vuitton craftsmen meticulously attach the bag’s body – in trademark monogrammed canvas, coloured Epi leather, lambskin or crocodile leather – to a boxy wooden frame, before fitting the quilted lambskin lining and finishing with brass hardware. This video offers an exclusive glimpse into the making process; from start to finish watch the petites mains handcraft these minute objects of fashion world fascination.

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